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Ethical consideration in account marketing

eLdavis

Member
TM$
643
What are some of the ethical consideration should I take into consideration when I start planning my marketing strategy for my business?
 
You should be aware of what is acceptable in the locality you are planning to market your products. Some things might look right to us but unacceptable to the locals, care should be taken.
 
We live in a consumerist culture and it is really difficult to say what is ethical and what is not? Do you think it was ethical for Apple not to give away charger for free with the handset? I think your focus should be in driving sales when you are marketing.
 
Transparency about pricing, data usage, and policies builds trust. Therefore focus should be on respecting customer privacy, avoiding manipulative tactics, and promoting inclusivity
 
I focus on honesty, transparency, respecting customer privacy, and avoiding manipulation. I ensure claims are truthful, disclose sponsored content, avoid exploiting fears, and protect user data to build long-term trust with my audience.
 
I focus on honesty, transparency, respecting customer privacy, and avoiding manipulation. I ensure claims are truthful, disclose sponsored content, avoid exploiting fears, and protect user data to build long-term trust with my audience.
I believe that honesty is a fundamental factor and it is something that I always maintain firmly in the first instance and as a fundamental value, in this way you will have clients and users loyal to you.
 
We live in a consumerist culture and it is really difficult to say what is ethical and what is not? Do you think it was ethical for Apple not to give away charger for free with the handset? I think your focus should be in driving sales when you are marketing.

Business ethics is a very important thing. I don't think that it was fine for Apple to make customers buy charger separately. I reckon that they should have had offered chargers for free. This was the first time a company used such kind of tactics to boost sales.
 
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