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He he, this is indeed extreme, but true :D

I think the best option is to try various formats and do A LOT of A/B testing. It's amazing how performances change just with a slight color change or tweaking a few words.

Welcome to the community and thank you for joining. What do you freelance in? Content? SEO? Web Design?

Please do so. I admit to never have done it, so my expertise is ZERO :)

I have done medical copywriting for 20 years already without a degree. We mainly create the content and have the doctor or someone in the practice proofreading and fact-checking. I do this for other niches too: fintech, ecom etc. While I understand most of my clients' industries, I am not an...

You need to learn SEO, that's for sure, at least to know how to write content that ranks. Also be dependable and on time. In my case, working with content writers for the past 20 years, the most important quality in them was professionalism and dependability. Because you are relying on them and...

Blogging is still the no 1 way to convert for most of my clients (and self). We usually create for them service pages, detailing their offering and then send internal links from well-written and detailed blog posts covering their niche thoroghly.

Business to Consumer (B2C) differs from Business to Business (B2B), that's for sure. I personally like B2C more, as my main services are geared towards small biz owners (medical practices) mainly. In both cases I have always tried to provide extensively detailed content and information, as it...

AI will still dominate and turn the SEO world upside down. Local SEO gets more important, as businesses still need to rank in their location. With all Google's algo' updates and craziness, not doing SEO on your website will be a recipe for disaster.

I use Ahrefs for the day-to-day SEO operations and NeuronWriter for content briefing. LocalDominator for my local SEO clients and ChatGPT for AI assisted content. All strategizing and research is done by me, I don't trust AI with it.

I have a client who tried to use influencer marketing and it was pretty costly, with very small ROI. Fortunately for him it wasn't with a huge account, but it still cost an arm and a leg :D

Very interesting indeed. Probably pretty easy to explain, as most huge accounts do have a lot of fake followers (back in the day that's how they used to grow) and, if you look at their comments/engagement percentages for each post you can gauge the potential ROI you could get. Smaller accounts...

This is a great option and I have clients who have successfully done it. Clearly worth looking into.

SEO content writing is a must to master, if you ever want to get search engine traffic. I have done a lot of work in this area and it's night and day compared to "normal" copywriting. Today, a good content writer should also be an SEO expert, in order to provide customers with the best service.

I like them simple. Ideally a logo should be easily traceable and very easy to remember. But, as many small business owners or webmasters don't have thousands of bucks to invest in a proper branding work, they can start with something less "professional" and then rebrand at a later date.

Always wanted do create an email list, but I have the platforms and, although I know the exact steps, it drives me crazy when I have to take them one by one.

The sport events are an exceptional idea, Nomad. We need to do something worth mentioning and tapping into local opportunities is a great option.

You need to share quality content, insights, make sure you build great engagement. What most do (self included) is to just post some links to our blog articles and call it a day. I'm guilty as charged myself, but never got the time to do it right.

I would like to start something on medical SEO, but I don't have the time yet :D The plan is: 1. small free webinar on a certain sub-topic 2. bigger webinar (paid) on a boarder topic 3. huge course on medical marketing ($1,000 at least) Well ... we'll see if it happens in 2025 or in 2026 :D

I am trying to build some following on a new page of mine (a Romanian website). I don't want to spend money on it yet, so I invited my friends to like it and try to post on it every once in a while. It's not a priority yet, though.