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How to effectively manage the marketing budget?

Many people use too many resources for marketing their business, but is this the right thing to do? How can we properly manage the marketing budget for our business? How much percentage should be used? I guess this depends on each business in question, but I would like to know your opinions.
 
First of all fund out how much money you want to spend on your campaign. Your budget determines your campaign. You will have to choose your method and platform based on your budget.
 
The most important thing is you should know your audience and then find out which platform has the highest concentration of your potential customers. Audience targeting is very important for managing your ad spending.
 
Effectively managing a marketing budget requires setting clear goals, prioritizing high-ROI strategies, tracking expenses, and adjusting based on performance data. Allocate funds to proven channels, test campaigns, use automation tools, and regularly review metrics to optimize spending and maximize returns.
 
The best way to manage your marketing budget is by working with a clear marketing goals. This will make it possible for you carryout all the marketing strategies and activities you have within your budget.
 
It's important to use your marketing resources wisely. Small businesses usually spend about 7-10% of their income on marketing. you should Choose the strategies that work best for your goals. Keep an eye on your spending and make changes based on what’s working to get the best results.
 
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