Copies For Text Ads Vs. Copies For Video Ads

[Nomad]

Do you think there is a difference between how you write copies for text ads and how you do it for video ads? Well, I believe there is a difference between text ad copies and video ads copy. That's because these copies are used for different kind of content and target different audience.

 

[Dominique]

Videos are created from scrips, text ads are basically written words. Video scrips are elaborate, where as copies for text ads are one liners.