Analyzing Threats and Making Adjustments to Your Benefit

[Nomad]

As a marketer, you should know what your competitors are doing, what your weaknesses are, what market trends you are not prepared for, or even the political or economical issues that might impact your business, or industry in general. Knowing these threats will help you understand what you can do so that you can make adjustment and improve your sales.
Have you been able to understand your threads and make adjustments accordingly?

 

[dojo]

Well, my job is to find gaps in our competitors' marketing and allow my clients to use them to our advantage. So keeping an eye on the bigger players in your industry is a must and constantly adjusting to their moves. Otherwise you'll be left behind.

 

[Nomad]

That's a really good strategy. Big players can make a lot of investments so they will always devise something interesting, something innovative. You can copy their winning strategies and methods and implement in your own benefit. The best part is you do not have to make any investment to develop these strategies.

 

[Teegold]

Indeed, taking advantage of loopholes from your competitors and using it as an avenue to make your brand stand out is a great way of making the most of opportunities to one's benefit.

 

[Dominique]

I'm not a marketer yet, but I want to learn marketing. I can see how recognizing weaknesses, market trends, and external factors could help improve sales. I'm curious about the strategies marketers use to adapt to these challenges effectively.