Using Paid Ads to Boost Sales on Online Marketplaces

[Nomad]

If you are selling on ecommerce markets like Amazon, Etsy, or eBay, or even on social sites like Facebook, Instagram or TikTok, running paid ads can help increase your visibility and conversions. Here’s how to get the most out of your advertising efforts:

1. Set a Clear Budget: Know how much you are going to spend daily or how much total amount you are going to spend. Setting budget helps you to overspend.
2. Plan the Ad Duration: Decide how long the campaign should run to reach your sales goals. Test different durations to find what works best.
3. Monitor Conversion Rates: Track how many sales you are making and how much you are spending on average to bring in the sales. You need to find out your rate of return on investment.

Paid advertising isn’t just for big brands, When use it strategically, even as a small seller you can grow fast.