If you are running an online community, whether on social media or self hosted community, it is very important to clearly identify its purpose. You need answer to this question: Why did you create the community? You need to know what are you aiming to achieve through your community , want to build an audience, generate revenue, build engagement, sharing knowledge, what else?
When I created my community, my goal was to grow a loyal audience and monetize it over time. While I’m still working toward that goal, having a clear purpose keeps me focused.
When I created my community, my goal was to grow a loyal audience and monetize it over time. While I’m still working toward that goal, having a clear purpose keeps me focused.