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I don't think so. If someone opens an email, it is very likely that he opened because he trusted the sender and was interested on the email subject. However, the receiver will engage with email content or not depends on whether the sender had curated tailored content or not.

As people begin to spend more time on virtual spaces and metaverse are a pure replica of real world on the virtual space, I think metaverse will be big thing in the future and marketing in the metaverse will be a trend in the future. This is certainly something I will be looking forward to in...

SaaS products are certainly on rise and these products are basically sold on subscription model, instead of one time price. A lot of digital products and services are also being sold for subscription and subscription based ecommerce is certainly on rise.

I think it is too early to announce that there is a decline of organic reach. SEO is still a powerful tool for organic traffic. People still want to visit the website to check facts and figures instead of relying on AI overview on searches or zero click search results

I think both can work but which one converts better or which one will bring you more sales depends on your niche, audience targeting, amount spent and the type of influencer you hired, or the ad campaign you ran.

eCommerce is growing rapidly and if you are not doing eCommerce yet, you are already left behind. It does not matter how you sell it, whether it's physical product or a digital product, whether you sell from your own store or through ecommerce market, whether through dropshipping, affiliate...

If you want to stay in the business you need to adapt to the market demand and make your product and service relevant. I will give you some examples, how big businesses failed when they were unable t stay relevant. Blockbuster was the biggest video rental service, but they didn't switch to...

You can combine social commerce with eCommerce, allowing you to connect with your potential customers on social media and drive sales. You can not only promote through your pages but also collaborate with influencers to further expand your reach and enhance brand awareness. You can also...

Social media has transformed the way we do business. For many years social media primarily was a medium for business promotion but now they have evolved as a platform for doing business. Social commerce is growing rapidly. You can use platforms like Instagram, Facebook, and TikTok as your...

Paid advertising, such as Google Ads or Facebook Ads, allows you to reach a wide audience. When you reach wide audience, it is very likely that you will have more sales. More sales means higher return on ad investment. Apart from running ads, you can also partner with influencers or bloggers in...

Print-on-Demand is one of the most common online business strategies but sadly a lot of people fail with generate sales. If you are running a print-on-demand business, several strategies can help you drive sales and grow your brand. First and foremost, you need to utilize social media...

Marketing needs decent amount of investment. If you cannot recover your investment, your marketing will fail, so how do you market for better return on investment? To maximize ROI, it is important to manage your budget wisely. Start with a modest budget and gradually increase it based on how...

I think events like writing/posting contest, referral contest, etc, can significantly improve engagement on a forum. I know a forum that ran posting contest for many months and was able to get hundreds of users and thousands of posts

In my home country, most of the brick and mortar businesses, especially those selling clothes, home improvement products, and even furniture are also selling online. They are using Facebook, Instagram and Tiktok to promote and market their products. I think social commerce is helping them to...

I have promoted and marketed digital products on social media but I have never sold any digital product directly on social media. I have sold digital services, though. The platform that is best for digital product depends on your product and target customers.

Well, I have not sold any high end products through social media. I have also not marketed to the audience who look for luxury products. if you want to do it you should first identify the platform where your target customers are concentrated

When you create a niche marketplace, it will attract a targeted audience, thus, reducing competition and also increasing customer loyalty. When you work on niche, it will enhances brand authority, and also improves marketing efficiency.

You can incorporating game-like elements such as points, leaderboards, challenges, and rewards in order to introduce gamification in marketing. These things will motivate customers through competition, achievement, and incentives, increasing brand interaction, loyalty, and conversions.

You need to use an automated system, possibly AI based tool for inventory tracking and warehouse management. You might also use third-party logistics for more flexibility. You need to work in the areas like efficient packaging, shipping partnerships, and seamless customer service integration.

I recently revamped my site. The site was lying dormant for almost a year. I used a new domain, a new software and sent personal emails to the users who were active in the past. The forum managed to grow faster than I anticipated.